Jessi Signals Exciting Return with ‘NEWSFLASH’ Teaser, Out June 27

by Hasan Beyaz

Jessi’s re-entering the arena, and she’s not whispering. In a new social media post, the rapper-singer flashed up a cryptic but unmistakable teaser: a TV screen flickering the words “NEWSFLASH,” paired with the caption, “GO tell a friend we back outside‼️🚨 ‘NEWSFLASH’ Jessi 06.27.”

It marks her first release since October 2023’s swagger-heavy “Gum,” and her first major move since a turbulent 2024 that saw her leave Jay Park’s More Vision, feature in Apple TV+’s K-Pop Idols docuseries alongside Blackswan and Cravity, briefly sign with DOD Entertainment, launch her own label UNNI – and cut ties with DOD weeks later following a situation surrounding an altercation with a fan. 

In short, the industry’s been watching. Jessi’s every move has drawn attention, but the music’s been missing. That silence looks set to break on June 27.

There’s no track preview yet, but if the teaser’s anything to go by, “NEWSFLASH” isn’t coming in quiet. The flashing TV screen in the teaser feels like a deliberate metaphor: breaking news, a call to attention.

Anyone familiar with Jessi’s work knows she is louder than life — raw, direct, unfiltered — and this return feels primed to reassert that energy. Whether the single leans hip-hop, trap, or pop remains to be seen, but Jessi doesn’t typically do soft landings.

Finally ready to take back the spotlight, it’s exciting to see Jessi outside again and returning with “NEWSFLASH”.

 
 
 
 
 
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A post shared by JESSI (@jessicah_o)